Thursday, January 30, 2020

My Entrepreneurial Story

Meeting an Entrepreneur

The first entrepreneurial experience I've had that pops into my mind is a very recent one.

I'm a brother of Delta Sigma Pi, an international co-ed business fraternity. As part of this fraternity, I have access to a huge depth of human capital when it comes to anything involving business. One of my brothers has been part of an entrepreneurial venture since his freshman year of college. His business is called Imprint Genius.

https://imprintgenius.com/

Imprint Genius is basically the middle man between companies that want to give away small items and the manufacturers of small items. For example, if you've ever been to Career Showcase, the companies there always have little trinkets that they're giving away. Maybe it's a pen, microfiber cloth, keychain, or cup. Imprint Genius connects the manufacturer of (for example) the cup with the companies that go to Career Showcase and give out cups to students. To further advertise his company, he imprints the logo of his company onto the items.

From what we've talked about he has gotten a lot out of this venture when it comes to experience. How many college freshmen have started a business and kept it running successfully for 4 straight years? Not many. Imprint Genius has contributed a lot to his professional development as well. He currently has accepted a full-time offer with Microsoft as a Business Project Manager, and he mentioned that one of the main talking points during his interviews was Imprint Genius.

Principles of Entrepreneurship

I enrolled in ENT 3003, Principles of Entrepreneurship, because it is a high-level elective course that I've heard is relatively easy. I also wanted to have 15 credits this semester and this class brought me from 12 to 15 credits. I'm not really interested in ever becoming an entrepreneur, so I'm definitely not taking the class for that reason. The content is mildly interesting to me, so so far I'm kinda neutral about it.
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2 comments:

  1. Holly DixonFebruary 2, 2020 at 11:31 PM

    Hey Jordan,

    Thanks for sharing your story about your friend. i thinks that's a really prime example of entrepreneurship. I especially find it interesting that he identified an opportunity that most people would not recognize. Seriously, how many people would have though there was an unmet need in manufacturers needing to connect with businesses. Very cool.

    I appreciate your honesty about the class. Hopefully you up getting something out of it even though you don't plan on being an entrepreneur.

    Thank you!

    Holly Dixon

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  2. Natasha C's BlogFebruary 3, 2020 at 11:52 PM

    Hello Jordan! I was impressed to read the story about your friend's business. I feel that it is one of those opportunities that many do not think of when wanting to start their business. It is such an innovative idea because there are so many organizations on many college campuses that would invest in a business like his. I understand your reason for taking the class, but I also think you could learn a lot of needed skills for the field you are in. Everyone can benefit from learning how to think like an entrepreneur.

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